STARTING AN INTERNET RADIO STATION
Thanks to advances in technology, anyone with heart, patience and vision can start an internet radio station.
The basics you’ll need are:
- A Personal Computer or Laptop
- Audio Soundcard
- High Speed Broadband
- An adequate audio library filled with music, sweepers and shows or podcasts
- Audio editing software
- A streaming host
It’s important to have a clear vision and mission statement before you start out to avoid burn out.
While tinkering with platforms and your equipment, pay attention to station name & logo, your content scheduling and fan engagement across social media platforms. These will help you stay on course, adjust as appropriate or quit and save yourself and everyone else stress.
Now, it’s important to know the risks involved with playing music from your personal library garnered over the years from CD rips and mp3 downloads. While some are okay for personal use, others may attract stiff penalties from governing bodies scouring the internet for offenders.
With that in mind, read about Licensing.
No matter how you approach it, it is not inexpensive to run an internet radio service especially in Nigeria, where additional costs of internet subscriptions, power supply and equipment maintenance make it relatively difficult.
There’s also poor local listenership as the terrestrial alternatives are far more affordable and accessible. However, if you’re thinking outside the box and generating awesome content, things may begin to look up sooner than later.
When choosing an internet streaming platform to subscribe to, consider affordability, LIVE/Automation options, easy scheduling, social media integration and importantly, technical support. There’s also app [android or iOS] availability & 3rd party companies like Nobex, have been known to offer competitive services.
I’ll advise to begin with automation streaming, where all your music and other related content will be stored on the stream server and scheduled for playback. That way you do not have to be online, streaming LIVE every time and thus you might save some data!
Here are some platforms to consider:
Also, check out this list of basic Internet Radio Equipment
If you’re considering setting up an Internet Radio Station, we can help you with a solid cost-effective solution. Shoot us an email and we will get back to you as soon as possible.